How to perfect your sharable content game (1 minute read)
The typical scroller reshares content when it connects with an interest, a feeling, or a belief. Once a week, pick a piece of content that's going to get you the most new eyeballs by being super sharable. First, pick the connection point that's going to convince your audience to share. Then pick a format to deliver the content through. This could be a statement, quote, meme, or trending topic. Lastly, post, test, track, and repeat. Memes may work well on Threads, but not on LinkedIn. Case study posts may get several story reshares, but nothing as an X thread. The only way to know is to test.